Business & Work

ROAS Calculator

Calculate Return on Ad Spend

Created and maintained by: CalcTago Editorial TeamLast updated: 2026-02-13

Formulas and edge cases are reviewed against authoritative references before publication. For methodology, editorial standards, or corrections, use the links below.

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Frequently asked questions

What does the ROAS Calculator do?

It helps you calculate Return on Ad Spend.

What inputs do I need?

Enter Ad spend and Revenue.

Are decimals supported?

Yes, you can use decimal values where appropriate.

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About this tool

Inputs

  • Ad spend
  • Revenue

Results

  • ROAS
  • ROI
  • Net profit

Quick mental math is convenient, but it introduces errors. The ROAS Calculator eliminates that risk by computing the exact result from your inputs. Provide ad spend and revenue to get started. The tool derives roas, roi and net profit from your entries. Having a dedicated tool to calculate return on ad spend saves time you would otherwise spend searching for formulas or setting up a spreadsheet.

Include opportunity cost when evaluating investments — what else could you do with that money? Profitability, liquidity, and efficiency ratios each tell a different part of the financial story. Burn rate = total cash spent per month; runway = cash balance ÷ monthly burn rate. Business metrics turn raw data into actionable intelligence for decision- making. Results are rounded for display; the underlying computation retains full precision.